This past weekend, the vision of 48 in 48 became a reality. An army of volunteers skilled in development, design, and communication converged at General Assembly in Ponce City Market and built beautiful sites for 48 Atlanta nonprofits. With many working around the clock, it was a massive undertaking that never could have happened without…

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This post is part two of three in a series called “From Homebrew to Turnkey,” which covers WordPress’s climb up the value chain, and the trend of turnkey website packages that help people and businesses build platforms. If you haven’t read the first yet, go back and start there. Initially, this series was inspired by…

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One of our clients recently recommended that I listen to a podcast by a guy named Ray Edwards, a business expert with a huge online following. I listened to it while I was running at the gym, and am glad I did, because what he said will affect people involved in WordPress—you and me. In…

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In 2009, Simon Sinek gave a TED talk called, “How great leaders inspire action.” It’s been watched nearly twenty million times, and for good reason. Sinek gives his answer to why Apple was able to defy all odds despite having access to the same talent, how Martin Luther King Jr. changed a nation, and how the…

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At Evermore, we are asked all of the time about SEO. Specifically, we’re asked how to rank highly for certain keywords and how fast we can make it happen. People want to be the first result for their keywords. Are there complexities to SEO? Absolutely. It can be dizzying. That said, your path to #1…

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I was recently approached by a director at a successful local nonprofit that needed a great website—something far better than what they had already. Let’s call the director Phil. Phil started the conversation by sending me a few links sites that he liked. The sites were gorgeous and were obviously designed by agencies. In other…

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