Posts by Lindsay Trinkle
Running an Online Contest
This is post 7 of 7 in the series “Generating Traffic” Optimizing and Maintaining Your SEO Search Engine Marketing Social Media Ad Campaigns Content Marketing Social Media Marketing Technology for Small Businesses Running an Online Contest Running an online contest is a great way to increase traffic to your website, grow your followers, and increase…
Read MoreMarketing Technology for Small Businesses
This is post 6 of 7 in the series “Generating Traffic” Optimizing and Maintaining Your SEO Search Engine Marketing Social Media Ad Campaigns Content Marketing Social Media Marketing Technology for Small Businesses Running an Online Contest With more than half of the global population using the internet and smartphones, small businesses must be able to…
Read MoreContent Marketing
This is post 4 of 7 in the series “Generating Traffic” Optimizing and Maintaining Your SEO Search Engine Marketing Social Media Ad Campaigns Content Marketing Social Media Marketing Technology for Small Businesses Running an Online Contest The ability to leverage the right content to connect with your customers is arguably the most important marketing skill…
Read MoreNurturing: Converting Leads to Sales
If you’ve been following along with our Small Business Growth Series, you’ve learned how to clarify your brand (who you are) and how to identify your target market (who your potential customers are). Now let’s discuss how to turn those potential customers into sales. A lead is a potential customer that has shown an interest…
Read MoreGetting Your Message to the Right People
In the first post of our Small Business Growth Series, we explored brand identity, personality, and voice. Once you’ve created clarity around your brand identity and voice, the next step in customer acquisition is refining your understanding of who your target customer is. In order to get your message to the right people, you must…
Read MoreFinding Your Brand’s Voice
Our newest content series focuses on Small Business Growth Strategies, penned by Brookline Creative’s Business Development Director, Lindsay Trinkle. For small business owners, the idea of formulating a compelling brand can feel daunting. Many business owners feel like the job is done once they have a logo and perhaps a website. This couldn’t be…
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